Amateurs' Guide to Improve Google Search Engine Rankings in Canada

You try everything from content posting to increasing Facebook likes but nothing seems to work. It looks like Google is a permanent enemy, who will keep focusing on your competitor’s and fail to notice everything about your website.

Six out of every ten local businesses in Canada feel the same way about search engine optimization. They believe that money spent in boosting the Google Page Rankings is futile.

Is it happening with you too? Do you think that page ranks are never going to improve? I might be able to help you. But what exactly makes me eligible to for this advice? Years of experience in Canada SEO.

Cheat Tip 1: Change Your Title and Meta Descriptions

When was the last time when you actually looked into title and meta descriptions? Do they cover the important keywords? Do they deliver the message? Do they collectively promote click through rates?

Believe me or not, simple changes here can increase traffic and make search engines like you more. Title and meta help search engines like Google understand your page better.

Cheat Tip 2: Add Some Content

Are most of the pages on your website blank? When it comes to Google search engine rankings in Canada, written content is still the best way to perform better. Although images and videos are getting highly recognized, bots still love to read content.

Work on optimum number of words and keep them at right location. Of course you can add the call to action and even inform visitors about the page. Just make sure that the content is original and informative.

Cheat Tip 3: Image Alt Tags

Last year I was working on an amazing project for personalized gift collection and noticed that nothing seemed to work for the website. That’s when I realized that there are just too many images without alt tags and descriptions.

Within 2 dates, I completed these details for over two thousand images and saw improvements in less than a week. It was a huge boost for me to keep working on the project.

Get Popular

The search engine rankings in Canada are also influenced by back links. In fact, it is one of the most important aspects for seo. Now the problem is that there aren’t many legitimate ways to get back links, but I have discovered some ways to set things right and grab some eyeballs at the same time.

Option 1: Yp.ca

Have you registered for yellow pages? While the idea might seem clichéd, a lot of people look for local businesses on digital platforms like YP.ca. It is in fact one of the most advanced websites that I have come across in recent times. With classic yellow shades, it’s a pleasant thing to look at too.

Option 2: Ziplocal.ca

Just like yellow pages, Zip Local allows you to find the most relevant businesses in the locality with Canadian business listings. With over 1.3 registered businesses, you will still find the spot.

Option 3: 411.ca

Adding your business to 411.ca is completely free. With thousands of visitors every day, you get a lot of opportunity to reach the target audience along with quality back links.